The Essnce of Us

Hi, we're Nohelia and Pablishi, the founders of Busan Essnce. For years, we were fascinated by the world of Korean skincare—its incredible innovation, its focus on gentle yet effective ingredients, and the radiant results it delivered.

But we also saw how overwhelming it could be. With so many products and complex steps, it felt like you needed to be an expert just to get started. We found ourselves asking: Where is the trusted, expert friend who can guide us through this?

That question sparked an idea, and that idea became Busan Essnce.

More Than a Store

We envisioned a brand that did more than just sell products. We wanted to create a guide—a curated space where anyone could discover the best of 100% organic, cruelty-free K-Beauty with confidence. Our mission is to educate and empower you, helping you understand your skin's unique needs and build a conscious routine that you truly love.

Inspired by the coastal city of Busan, which perfectly balances the modern with the natural, our brand is built on a foundation of Trust, Purity, Education, and Quality.

Busan Essnce is our answer to the noise. It’s the expert friend we wished we had, and we’re so excited to share it with you. Thank you for joining us on this radiant journey.

With love,

Nohelia & Pablishi